About Us

The Label is a minimalist fashion brand offering a capsule collection in modern, casual styles. The collection offers authentic, quality clothing for women who want to build a classic wardrobe with the best in loungewear. 

The Label is uniquely designed and based in NYC.

We are best known for our popular sweatsuits and minimalist color stories.  Our casual styles are all cotton pieces because we believe clothes should be simple and long-lasting. Cotton is a breathable fabric that washes very well.

Our personal favs are our classic sweatpants and hoodies.  We think you'll also love our new activewear collection, which is sustainable, made of recycled and high quality Italian ECONYL material.  Work out and feel good about both your body and the low eco footprint of our activewear.

 

**Visit our sister brand, THE GARDEN ROOM, to shop our selection of preserved roses.